Re: Re: Pscological effects of lighting on retail design
jesus i was in a shop there the other day and i started feeling queezy, jesus now that i tink of it it must have been the green lighting!
On a serious note I think you are approaching a crucial element of interior design that is often over looked,ah just stick 25 halogen spot lights in a grid fashion on the ceiling and shazam youve got a lit shop. 😮
What do shoppers do when they go into the shop? they look at the merchindice which should have lit by task lighting of a different level to the ambiant lighting. When walking past a shop you could be inticed into it just by the design of the shop like in Muji off grafton street.
I suppose different colours do evoke different mental emotions, like cool greens or blues ,hot reds or oranges and different intencitys.Lifestyle sports have recently had a shop face lift in the jervis centre and have incorperated light as a material in the wall behind the runners a design i came up with my self years ago id like to say!!
anywayz best of look with the dissertation!