Re: Re: Pscological effects of lighting on retail design

Home Forums Ireland Pscological effects of lighting on retail design Re: Re: Pscological effects of lighting on retail design

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Rhino
Participant

Karen,
Lighting is just one element used by retailers to entice you in and make you buy, music and positioning of goods are also factors and would need to be referred to in your thesis as one element does not work alone but rather in conjunction with other crafty measures. The usual high street retailers (UK) have clear practices in this regard and it might be worthwhile getting on to the big retailers – eg Burton Group (debenhams, Dorothy Perkins, TopShop etc).

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